about beyond flock2
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Beyond the flock.

Building strategy, creating and curating content and planning media to succeed is what we do every day. 

Free Brand Audit

Why Gamechanger.

We love to keep ahead – we are ‘BEYOND THE FLOCK’.

Leadership Team.

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Sandra Law

Managing Director
Richard GM Website

Richard Swaney

Senior Media Specialist

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Lisana De Castro

Digital Lead

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Russell Brown

Digital Partner

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Melissa Davies

Lead Generation Director

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Liz Moore

Finance Manager

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Storm

Chief Morale Officer

gamechanger marketing services in auckland and new zealand strategic team member Willa the dog

Willa

Good Girl Director
security

Mace

Chief of Security

It’s time to switch up your game.

Linkedin-in

Email: hello@gamechangermedia.nz

Free Brand Audit

© gamechanger

Richard Swaney
Senior Media Specialist

Hi there,

I’m Richard, an experienced media man with 30 years in the game helping build brands, drive enquiries, and create marketing strategies that fuel growth. My focus is simple: helping you grow your business.

I’m skilled across audio, digital, and print and know how to create genuine brand connections that spark emotion and generate response. My work spans retail, investment, property, and professional services, delivering campaigns that work in the real world.

Retail: Danske Mobler, Magness Benrow (the iconic John and Adrienne campaigns)
Finance: Milford Asset Management, Fisher Funds, Pie Funds, Southern Cross
Property: Omaha Beach, Paerata Rise, Pokeno, Milldale, Millwater, and City Sales

I know what works and how to build campaigns that prove themselves over time.

It all starts with a conversation. Let’s have one.

Richard Swaney
021 943 160

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